ACEN, the listed renewable energy platform of the Ayala Group, and Fuse Financing Inc., the lending arm of GCash, in partnership with the Provincial Government of Ilocos Norte, have launched the Ilocos Norte Solar Rooftop Campaign, the first local government-led green initiative in the Philippines, enabling Ilocos Norte households to access solar rooftops under an affordable green financing solution.

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Amid heightened concerns over energy security and rising costs, ACEN and GCash are helping households from pilot cities- Pagudpud, Laoag, and Dingras- lower their electricity bills and gain reliable access to clean energy. This initiative is powered by Fuse, enabling homeowners
to pay for solar rooftop systems with affordable and flexible payment terms through GGives, the app’s Buy Now, Pay Later feature.
“This initiative reflects how strong collaboration between the public and private sectors can bring the benefits of renewable energy directly to communities. By combining solar technology, accessible financing, and local engagement, we are making clean energy more inclusive and within reach of Filipino households,”
said Eric Francia, ACEN CEO.
Filipino families continue to face rising power costs and solar energy offers a long-term solution to this problem, but the steep initial investment has made it out of reach for many. The Solar Rooftop Campaign breaks down that barrier by offering a simple, digital financing solution and expert-backed solar installation.
“This partnership with ACEN reflects our broader mission to integrate green financing solutions into our efforts to promote financial inclusion. Through this initiative, we are enabling Ilocano homeowners to access affordable, flexible solar energy financing — taking real, impactful steps toward making sustainable energy accessible to all.” said Tony Isidro, President and CEO of Fuse Financing Inc., the lending arm of GCash.
Fuse will handle the financing for this initiative through GGives, making it easy for homeowners to access solar energy and pay in budget-friendly installments of up to 10 years, as low as Php 1,300 per month. ACEN will lead program implementation, while Solaric, a leading solar rooftop company in the Philippines, and Ilocos Norte Electric Cooperative (INEC), the primary electric distribution utility of Ilocos Norte, will oversee the installation process.
Isidro also noted that empowering Filipinos to invest in solar energy goes beyond reducing electricity bills. “It’s about making sustainable living more inclusive,” he said. “ Through GGives, we’re making it possible for homeowners by giving them financial flexibility to manage their household needs while contributing to a more sustainable future,” he said.
This initiative aligns with the Philippines’ clean energy goals of reaching at least 35% renewable energy share by 2030 and 50% by 2040. By enabling more households to switch to solar, this partnership supports national targets for sustainability, energy security, and climate action.
With Ilocos Norte as the starting point, the project may serve as a blueprint for expanding green financing opportunities to other regions across the Philippines and drive a nationwide shift towards a more sustainable energy future.
For more information, please visit www.gcash.com.

