MANILA, Philippines, 4 April 2024 – TaskUs, one of the world's fastest-growing business process outsourcing service providers, has partnered with GCash, the Philippines’ leading finance app, to support local coffee farmers.
This partnership, launched through a ceremonial tree-planting event, paves the way for TaskUs to plant 10,000 coffee seedlings in Cavite, through GCash’s GForest, an interactive climate tech platform, that allows users to contribute to reforestation and tree-planting initiatives. GCash and its partners plant actual trees in strategic sites across the Philippines for every digital tree planted in-app. Through this feature, users are also encouraged to shift to digital transactions which can help reduce their carbon footprint.
The partnership also enables TaskUs to build more communities and create lasting positive impact. Beyond doing good for the environment, TaskUs will also be purchasing beans directly from local women coffee farmers.
“This partnership with GCash is aligned with our core values and commitment to supporting the communities where we are present. Social responsibility is strongly embedded in our culture, and we encourage our teammates to make a difference in issues they care about,” explained Dean Van Ormer, Senior Vice President – Southeast Asia of TaskUs.
For GCash, the partnership showcases how corporations can work with the fintech giant in fulfilling their sustainability commitments through GForest.
“GCash is an advocate of tech for good—not only are we empowering financial progress for all, but we are also using our platform in ways that can create significant positive social impact, from protecting the environment to creating sustained opportunities for our local farmers. GForest is proof that innovative solutions can engage individuals and corporations to act for our planet and local communities,” shared CJ Alegre, Sustainability Head of GCash.
Planting 10,000 coffee seedlings is a welcome initiative for the Philippine coffee industry, which has been advocating for the local development of coffee to meet the Filipinos’ coffee demand.
“Coffee has historically been an integral component of the Philippine economy, but today, we see a huge opportunity for companies to support local coffee farmers. We laud the partnership between GCash and TaskUs as they leverage innovative platforms to grow coffee seedlings and boost the livelihood of local farmers. Actual planting will begin during the rainy season, at the third to fourth quarter of 2024,” stated Chit Juan, President of Philippine Coffee Board, Inc.
About Mynt
Mynt is the first and only $5 billion unicorn in the Philippines. It's a leader in mobile financial services focused on accelerating financial inclusion through mobile money, financial services, and technology. Mynt operates two fintech companies: GXI, the mobile wallet operator of GCash — the #1 Finance App in the Philippines, and Fuse Lending, a tech-based lending company that gives Filipinos access to microloans and business loans.
About GCash
GCash is the Philippines’ #1 Finance App and Largest Cashless Ecosystem. Through the GCash App, users can easily purchase prepaid airtime; pay bills via partner billers nationwide; send and receive money anywhere in the Philippines, even to other bank accounts; purchase from over 6 million partner merchants and social sellers; and get access to savings, credit, loans, insurance and invest money, and so much more, all at the convenience of their smartphones. GCash’s mobile wallet operations are handled by G-Xchange, Inc. (GXI), a wholly-owned subsidiary of Mynt, the first and only duacorn in the Philippines.
Mynt and GCash are staunch supporters of the United Nations Sustainable Development Goals (SDGs), particularly UN SDGs 5,8,10, and 13, which focus on safety & security, financial inclusion, diversity, equity, and inclusion as well as taking urgent action to combat climate change and its impacts, respectively.
For more information, please contact:
Bruce Rodriguez, Head of Business Communications
Corporate Communications
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This press release is for informational purposes only and does not constitute, or form part of, any offer, solicitation, or invitation to sell, issue, purchase, or subscribe for any securities in the Philippines, the United States, or any other jurisdiction. No securities of Mynt, Inc. have been or will be registered under the U.S. Securities Act of 1933, as amended, and such securities may not be offered or sold in the United States absent registration or an applicable exemption from registration requirements. There will be no public offering of the securities of the Company in the United States. No money, securities or other consideration is being solicited by this document or the information contained herein and, if sent in response to this document or the information contained herein, will not be accepted. Any potential initial public offering and listing in the Philippines, if pursued, remain fully subject to prevailing market conditions and regulatory approvals, including the registration requirements of the Philippine Securities and Exchange Commission and the listing rules of the Philippine Stock Exchange, Inc., and there can be no assurance that any such filings will be made or that any offering or listing will be consummated. This document contains forward-looking statements that involve inherent risks and uncertainties; actual results, timelines, and outcomes may differ materially from those projected due to shifting market dynamics, economic environments, and regulatory updates.
